CANDY DUST
by Julie Massé
Notes: Raspberry / Pink Dragibus / Powdered Sugar
Spun sugar and neon dreams.
Cotton candy swirls in the air, sweet & addictive.
A nostalgic sugar rush.
It opens with a burst of tart raspberry and pear, made electric by bergamot. The heart swirls into candied
dragibus and soft milk, grounded by peony’s powdery petals. Then, a plunge: powdered sugar, moss, and
tonka fuse with Orcanox™, adding depth beneath the fluff. CANDY DUST is cloud-like, but sharp. Feminine,
but feral. One spray and you’re hooked..
CUVÉE SKIN
by Margaux Le Paih-Guérin
Notes: Champagne / Ambrette / Tonka
Champagne on bare skin.
Effervescent, teasing, and intimate.
A soft sparkle that warms into the rhythm of your body.
The scent opens with the soft musk of ambrette and the subtle, earthy tension of oakmoss. It quickly melts into
the creamy, velvety richness of tonka—infused, absolute, and resinoid—layered with vanilla orchid and soft suede.
As it settles, blond woods and white leather emerge, enveloping the skin in a second, invisible layer. Sensual,
persistent, and intimately addictive, CUVÉE SKIN doesn’t perfume the body—it becomes it.
GOLD JUICE
by Margaux Le Paih-Guérin
Notes: Durian / Mango / Ambroxan
Durian and mango in wild collision.
Sweet, funky, radiant chaos.
A golden scent on the edge of control.
Sharp rhubarb and the pungent bite of durian open the fragrance with visceral intensity. The heart is surprisingly
gentle—osmanthus absolute and white flowers glowing with solar warmth. But the base tells a different story:
caramelized almond and woody gaiac blend into a dark nectar, ripe with danger. GOLD JUICE is addictive in spite of
itself. Maybe because of it.
MUSC X
by Alex Lee
Notes: Ambroxan / Musk / Sugar
The scent of skin, memory, and closeness.
A trace of your lover left behind.
Warm, musky, and deeply sensual.
It opens with a soft pulse: ambrette and incense curl around the skin like heat rising. As it unfolds, resinous notes
of benjoin and ciste bloom into a heart of warm musk, sweetened just enough by a cloud of cotton candy. But it’s
the base that seduces completely—AmberXtreme™ and Sinfonide™ crash into each other in a rush of chemical
heat and carnal vibration. MUSC X doesn’t aim to please. It dares to seduce, then stains your memory.
WARM AIR
by Véronique Nyberg
Notes: Animalic Musk / Tonka / Ambergris
Lovers’ body heat in sync.
Soft musk and tonka melt into the skin, capturing the warmth of being skin to skin.
The top note is a flash of bright geranium, metallic and clean. It quickly melts into roasted caramel, rum extract,
and davana—syrupy and strange, rich but never heavy. Then comes the transformation: vapor rises. Air takes
shape. Amber woods and cashmere wrap around a core of grey amber, creating a molecular hum. WARM AIR is an
abstraction—textural, sensual, and provocatively synthetic.
CULT JOURNAL VOL.03
Why citrus for summer, vanilla for winter? It's all about vibe
Why citrus for summer, vanilla for winter? It's all about vibe Ever wondered why citrus scents scream summer and vanilla whispers winter? It's not just a random whim; this aromatic divide has roots in centuries of industry practice and a dash of scent science. Summer's zest: the rise of citrus. Imagine 18th-century Europe, hot and bustling. Enter Eau de Cologne, a refreshing splash that quickly became the epitome of summer fragrance. Scents like lemon, orange, and bergamot are made of small, volatile molecules that evaporate quickly, leaving a crisp, invigorating impression. They're your classic top notes, offering a light, airy opening that cuts through humid air without feeling heavy. Think of that instant burst of sunshine on a hot, humid day. Citrus wakes up your senses and lifts your spirits, making it the perfect antidote to summer sluggishness. People back then clearly loved that refreshing, citrusy kick, and the trend stuck. Winter's embrace: the warmth of vanilla. On the flip side, scents like vanilla have larger, slower-to-evaporate molecules that linger, creating a cozy, comforting aura. The main component of vanilla fragrance, vanillin, is a base note. It's heavy and has a high evaporation point, so it stays on your skin, delivering a deep, lasting warmth. In colder temperatures, scents diffuse more slowly, making these rich, enduring notes truly shine. From its introduction in Guerlain's 'Jicky' to the iconic 'Shalimar' in the early 20th century, vanilla's sweet, dreamy aroma became the go-to for winter warmth, melting away the chill with its inviting embrace. But, let’s rethink. "Who said summer scents have to be light?" If there are rules for wearing fragrance, we, BORNTOSTANDOUT®, exist to break them. Choosing a scent based on the weather, it sounds logical, maybe even obvious. But is it? Citrus in summer. Vanilla in winter. When did those rules become the standard? It’s like being told your feelings should change with the temperature. But you know better. Emotions are wilder than weather, and fragrance is far more complex than climate. Some wear amber in midsummer. Others wear wild, dirty musk all year long. Some change their scent with their mood. Others build an identity from a single scent, the kind that lingers in a room, long after they leave. So no. Your fragrance doesn’t need to follow the seasons. It can follow your mood. It can follow your defiance. Because there are too many beautiful, expressive scents in the world to restrict yourself to seasonal expectations. Our new EAU INTIMITÉ collection is a testament to this philosophy. EAU INTIMITÉ wasn’t created for summer. It was created for you. For your every shift, every moment, every mood. Minimal but not weak. Subtle but unmistakable. It stays quietly, but never disappears. So this summer, say it out loud: “Did I choose this scent because it suits the season
Introducing EAU INTIMITÉ & CULT JOURNAL VOL.03
Introducing EAU INTIMITÉ, the intimate water from BORNTOSTANDOUT. This new collection reimagines our brand's wild DNA in its most subtle and minimal form. EAU INTIMITÉ is designed to wear like a second skin, transparent, understated, yet surprisingly potent. Each fragrance is light enough for daily layering, offering an intimate and minimal experience that still carries the rebellious heart of BORNTOSTANDOUT. Experience the softest expression of rebellion yet with the EAU INTIMITÉ COLLECTION.